“Preparing for a Major Campaign,” Faith & Fundraising Conference

February 12, 2025

“Preparing for a Major Campaign,” Faith & Fundraising Conference

February 12, 2025

Myrtle Beach, SC

Topic: Preparing for a Major Campaign

Presenters: Nancy Appel, Senior Counsel & Clare Jordan, Vice President | CapDev

Major campaigns for faith-related institutions are not the same as any other nonprofit organization’s campaign. Discover the unique elements of faith-related campaign planning: from the value of self-assessment tools to get ready to undertake a significant fundraising initiative; to the buy-in of the governing body’s leadership; communications with congregants and key stakeholders; strategizing relationship building; and allowing time for the intentional conversations required for lead and major gifts phases. Client examples, useful exercises, and takeaway resources will guide the discussion in this session.

Learning Outcomes:

  1. Assess your readiness to undertake a major campaign and identify areas of greatest need
  2. Learn how to determine if and how feasibility studies can be useful
  3. Learn key elements of vision building for a strong case for support
  4. Develop tools to strategize and build key donor relations and communications

Learn more about the Faith & Fundraising Conference HERE.

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