In the early 2000s, approximately two-thirds of Americans actively gave to charity. Since the 2008 Great Recession, that number declined each year through 2018 when fewer than half of all households donated.Read More
CapDev celebrates all those who share their time, talents, and resources with the many organizations and institutions who comprise our social sector – doing good to make our world a better place. This month Association of Fundraising Professionals (AFP) chapters around the country recognize and honor giving in our “National Philanthropy Day” (NPD) events. We […]Read More
In the world of fundraising, myths often shroud the truth, creating unnecessary barriers and misconceptions.
Capital campaigns are no exception.
To stand out and inspire loyalty, it’s critical to think about the steps you’ll take to thank donors, and how you want them to feel each time they hear from you.Read More
What does your leadership team need to monitor to ensure you’re making progress toward your goals? A dashboard can answer this question.Read More
While it’s important to cultivate donors prior to asking for a gift, for the purposes of this post, we’re going to skip straight to the ask.Read More
The most effective donation pages are simple, impactful, and quick to complete. Here are some best practices to keep in mind when building an effective nonprofit donation page.Read More
Today, many nonprofits offer to match individual donations. Here’s a look at the good, the bad and the ugly of matching gifts.Read More